Tuesday, September 08, 2009

The Power of Social Media (to Make People Jump to Baseless Conclusions)

True story:

Bob Barker hosts Raw.

Bob does a good job, and people enjoy it.

People, thus, decide to talk about it on social sites like Twitter.

Enough people on Twitter talk about Bob that "Bob Barker" shows up in Twitter's "Trending Topics" sidebar.

Other people, seeing Bob Barker's name in the Trending Topics, jump to the logical conclusion: He must have died.

Now even more folks on Twitter are talking about Bob, asking if he's passed away, and more people correcting them. This leads to Bob's name getting even higher on the list, more people asking, and the cycle repeats itself.

It gets to the point that some news sources actually have to run a full fledged story confirming that no, Bob Barker's not dead.

That's right...

Unh!
Bob Barker's not deeeeeaaaad...
I'm so glad Bob Barker's not dead.
Bob Barker's not deeeeeaaaad...
I'm so glad Bob Barker's not dead.
Bob Barker's not deeeeeaaaad...
I'm so glad Bob Barker's not

Just the claps! Just. The. Claps.

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